UX Analyzer
A custom AI application that transforms raw analytics data and user research into a structured, scored UX report complete with prioritized action plan, SEO analysis, performance audit, and GA health check. Built with client management and historical trend tracking so every project gets the same analysis depth regardless of time pressure.
UX analysis was a bottleneck at the agency. Every project required manually pulling data from GA4, Search Console, Optimal Workshop, and user interview transcripts then synthesizing everything into a coherent report. The process took hours per project, outputs were inconsistent between analysts, and quality depended entirely on how much time was available. There was no standardised way to ensure every client got the same depth of analysis.
The bottleneck wasn't data collection — it was interpretation. Taking disparate sources and finding the patterns is exactly what large language models are built for. If the model could be given structured inputs from each source and instructed to cross-reference them systematically, it could produce a first-pass analysis in seconds that would previously take hours.
A full-stack UX analysis platform with four core capabilities:
- Report Generation Upload GA4 exports (PDF or screenshots), Search Console data, and user testing transcripts. The Claude API cross-references all inputs simultaneously to produce a structured report scored across four dimensions: UX Design, Performance, SEO, and Analytics Health.
- Live Data Connection Connect directly to GA4 via Property ID and Search Console via site URL for real-time data pulls without manual file exports. Configurable date ranges up to 90 days.
- Client Management & Trend Tracking Organize analyses by client with full historical tracking. When a client has been analysed before, the tool automatically detects trends and changes between reports — turning one-off snapshots into ongoing performance monitoring.
- Prioritised Action Plan Every report concludes with a ranked action list scored by effort and impact, with quick win flags for items completable in under a day. Output is formatted and ready to share with clients directly.
What previously took several hours of manual synthesis now takes minutes. Every project gets the same structured analysis regardless of time pressure. The AAJ and NAPFA case studies on this portfolio both benefited from outputs generated through this application.